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The WebGenre Blog: The power of genre applied to digital information. By Marina Santini » Archive

Opinion Retrieval and Ranking: the creeping and ineluctable force of Genre

Last Updated: 27 May 2013 Two fundamental principles concurring to the definition and characterization of the concept of genre are conventions and expectations. Simply put, in textual (written or spoken) communication, genres are words that connote different types of text. For instance, on the web the home page genre is different from the blog genre; in a company, the minutes genre is different from the white paper genre; in the press the leader genre is different from the letter to the editor genre… Genres have the power of shaping information following rhetorical and discourse patterns that have become conventionalized. Genre conventions are implemented by the writer(s). When acknowledged, genre conventions raise predictable expectations in the readers or more generally in those who “process” a text… Although I am oversimplifying here, broadly speaking … Read entire article »

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Your Site Genre

” [...]  Genre gives Direction for the Site’s Mood Most sites, even personal ones that feature your varied interests, are built around a particular mood that is reflected in the colors chosen, the fonts used, the images displayed and the actual content of the site. It is very helpful, especially for the inexperienced web builder to select a particular genre and to stick with it, in order to create a site that reflects the designer’s intent. This initial genre work will help you to then move on to decide the metaphor, navigation schemes and other aesthetic components of the design – all aspects that are best planned while keeping your content in mind. If you are creating a website about babies, … Read entire article »

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Web 2.0 Storytelling: Emergence of a New Genre

“[...] What is Web 2.0 storytelling? As the phrase suggests, it is the telling of stories using Web 2.0 tools, technologies, and strategies. Since the name is fairly recent (and not yet widely used), it may not bear out as the best term for this trend. Another name may emerge, one better suited to describing this narrative domain. However, the term seems to have met with quiet acknowledgment to date, so it may serve as a useful one going forward. To further define the term, we should begin by explaining what we mean by its first part: Web 2.0. Tim O’Reilly coined Web 2.0 in 2004,1 but the label remains difficult to acceptably define. For our present discussion, we will identify two essential features that are useful in distinguishing Web … Read entire article »

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Genre and Web Design

“Genre is a theory that everyone can relate to, wherebeit in music, film, television, books or any other type of literature or entertainment. It is something that people, as an audience, intrinsically do in order to categorise the world and the many mediums and sub-mediums that are out there. Audiences automatically like or dislike a certain type of genre and so it is essential that we gain an understanding of genre as a study in design as it goes right to the heart of what the audience wants. Also genre ensures that a particular site will attract a particular audience…” Pui’s blog … Read entire article »

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